Give $10 on 10/10/10 to support our cause. Cute, huh? Kinda catchy? Low price point could work well in the current economy. Easy to implement on Facebook, Twitter, your website...
The True Value of Monthly Giving Programs
While in D.C. two weeks ago my good friend Roy Jones and I shared a lunch conversation about Monthly Sustainer fundraising programs. Specifically, why more nonprofits don't have sustainer programs,...
Six Types of Wealthy Donors
Here’s another take on major donor personality types and motivations. There are some similarities and distinct differences between this research and the research data I posted about recently in Understanding Major...
Three Reasons Your CEO Must Be Your Chief Fundraiser
How involved is your CEO in your organization's philanthropic efforts? That's a question I like to ask every organization that I consult with. It's an important one, and typically sets...
Understanding Major Donors
I just finished reading The Seven Faces of Philanthropy by Russ Alan Prince and Karen Maru File. This is a great resource for understanding the different personality types of major donors,...
7 Common Sense Tips to Maximize Income
Here are 7 common sense tips to help you maximize your fundraising income. There aren't any silver bullets. No shiny new objects. Nothing groundbreaking. Just some common sense, best practice...
6 Mistakes That Can Kill Your Major Gift Efforts
Here's an article from RainMaker Blog, a blog targeted to sales professionals. In this post the author talks about the six key things a sales person could do (or fail...
Tips For Building a Stronger Culture of Philanthropy
Developing a strong, consistent culture of philanthropy is something that few organizations do well. Unfortunately, it's critical to your long-term fundraising success. It's critical to your ability to retain high level...
Church Fundraising: Are They Leaving Money On The Table?
I was sitting in church Saturday afternoon and realized that I’d never (that I can remember) received a thank you note or call for any contribution I’d ever made to...
Thank You Receipts: Are You Missing a Critical Opportunity?
Recently I made contributions to two nonprofit organizations. One in the Midwest, the other on the East Coast. Both very well respected, regional organizations. My contributions weren't huge. Just $25...