Nonprofit Marketer: Our overall retention rate is about 68%. What could we do to improve that? What should we strive for? Fundraising Agency: Actually, you're right where you should be....
Fundraising for the long haul
Most nonprofits I've ever encountered (I've worked with well over 500 now, of all shapes and sizes, and across multiple countries) have one thing in common. They are like the...
101 Biggest Mistakes Nonprofits Make
Available Now on Amazon Buy Now I'm THRILLED to announce that the day has finally arrived.The 101 Biggest Mistakes Nonprofits Make And How You Can Avoid Them has just released for...
Rainmaker Fundraising Podcast, Episode 1
In the first episode of the Rainmaker Fundraising Podcast,I got to interview my good friend, co-author of Rainmaking: The Fundraiser's Guide To Landing Big Gifts, and podcast co-host, Roy C....
Rainmaker Fundraising Podcast (Ep3)
In our third episode of the Rainmaker Fundraising Podcast, co-hosts Andrew Olsen, CFRE (SVP, Newport ONE) and Roy Jones, CFRE (VP of Development, Mercy Ships) interview Newport ONE’s own Collin...
Rainmaker Fundraising Podcast, Episode 2
Do you know Dan Shephard, The Frontline Fundraiser? Check out this episode of Rainmaker Fundraising Podcast where Roy Jones and I talk with Dan about his 4 Decisions framework for...
Eat your broccoli. It might not taste good, but it’s good for you!
If you want your nonprofit to be a healthy, thriving organization, sometimes you have to do things you might not personally like. That's not my opinion -- it's reality. Last...
I hope your direct mail program fails
Does that headline tick you off? Does it irritate you knowing how much budget is allocated to direct mail every year? Does this make you wonder how, as a direct...
The Power of Questions in Sales
I found an interesting tidbit in a recent HBR article titled The Surprising Power of Questions. This article looked at the power and value of asking strategic questions in business....
Stop looking for fundraising silver bullets
I recently had the chance to chat with my good friend Greg Warner on MarketSmart's Engagement Fundraising podcast. Greg and I share a similar point of view on fundraising and...