What data points does your nonprofit use to develop insights and new strategies to better engage your constituents? If you're like most nonprofits, it probably depends which department head you...
8 Tips to Kickstart Your Major Gift Efforts
[bctt tweet="Kickstart your major gift efforts by focusing on these eight simple, but often missed steps:"] 1. Write a plan: What are the organization's goals for the year, and what...
Happy New Year!
I can't believe it's already 2015! If you're anything like me, you probably don't have a ton of free time to surf the web looking for the best marketing &...
5 Things Nonprofits Get Wrong About Donors
Jonathan Lewis and Mya Abi-Khalil co-authored a great post, 5 Things Clients Get Wrong About Consumers over at DigiDay. This post was written for the commercial world, but the model is equally valuable...
Uncovering Philanthropic Passion
Uncovering philanthropic passion sounds like a big job, doesn’t it? It isn’t, really—as long as you are a good listener, enjoy spending time with people and know how to build...
Creating a framework for major gifts
As the saying goes, "What gets measured gets done." And there's no way to measure your progress if you don't have it documented. Likewise, you've probably heard the addage, "You...
Rainmaking: The Fundraiser’s Guide to Landing Big Gifts
Two years ago my good friend Roy C. Jones and I had the bright idea to write a book designed to help fundraisers build better donor relationships and raise more...
Women Give 2012 Study
I ran across this Women Give 2012 (slightly dated) study comparing giving behaviors of women and men thanks to Gail Perry this evening. The study compared only single adult households...
Check out my guest posts at Christian Leadership Alliance
I'm honored to have a few recent posts featured on Christian Leadership Alliance's new blog. Go visit the CLA blog and check out my guest posts on Fundraising: Instinct vs....
The fundraiser’s spring cleaning checklist
It's that time of year again. Time to clean out your development operation, reorganize and re-prioritize your efforts and rid your organization of the fundraising clutter that keeps you from...