A direct mail fundraising program can: Rapidly build a large file of consistent donors Provide a regular stream of revenue for your organization Quickly build brand awareness in the community...
Direct Mail Fundraising: Is it right for your nonprofit?
Is your nonprofit thinking about starting (or significantly expanding) a direct mail program in 2011? Russ Reid’s Heart of the Donor study (August, 2010) found that a majority of donors...
9 Tips to Maximize Year-end Giving
2010 is quickly coming to a close. It’s been a tough year, no doubt. But this is no time to put the brakes on your fundraising efforts, despite what some...
Thank You Receipts: Are You Missing a Critical Opportunity?
Recently I made contributions to two nonprofit organizations. One in the Midwest, the other on the East Coast. Both very well respected, regional organizations. My contributions weren't huge. Just $25...
Daddy, where do major donors come from?
I wrote this back in February, and was honored recently when Rachel Donofrio at National Catholic Development Conference asked to run it in Dimensions, their bi-monthly membership newsletter (May/June 2010...