Today in the fourth installment of my Fundraising Myth Busters series, we’re going to tackle the belief that you shouldn’t add your online-acquired donors into your other fundraising channels. Hopefully...
Fundraising Myth Busters: Solicitation Frequency
This is installment number three of seven in my series on fundraising myth busters. By now I hope you've had a chance to check out the first post on donor...
Fundraising Myth Busters: Brand Advertising and Direct Response Fundraising
This is the second of seven posts in the Fundraising Myth Busters series. In the first installment we looked at donor acquisition. Today, we're moving on to a topic that...
Fundraising Myth Busters: Donor Acquisition
This is the first in a series of seven posts focused on busting (or validating) common fundraising myths. Believing you know the truth about anything in fundraising without testing it...
Balancing your major gift pipeline
Yesterday I talked with a nonprofit CEO who told me that 70% of his organization’s major gift revenue came from local corporate partners. There was a sense of pride and...
Become a better leader by investing more in your personal relationships
Leading a nonprofit isn’t easy. Neither is successfully running a development department. No matter how hard you work, you never have all the resources you need to accomplish your mission....
We increased our newsletter revenue by 1,000%. Here’s how…
Back in 2009 at Gillette Children’s Hospital Foundation we had a problem. Our newsletter, Momentum, was an institution unto itself. It won multiple communications awards. The staff raved about it....
Improve your hospital fundraising with 71 FREE education sessions!
The schedule for the upcoming Hospital Fundraising Summit has just been finalized. This exciting and FREE event is packed with 71 presentations from 48 expert speakers over an 7 day period....
Using technology to increase nonprofit capacity
For profit organizations have long embraced technology – specifically sophisticated CRM systems – to capture data and help them better engage, communicate and enhance relationships with their customers. This is...
3 reasons your nonprofit needs a mobile website
There’s been a lot of talk about mobile lately. To be fair, the chatter has been going on for a few years, but it finally appears we’re approaching a tipping...